About Us



The founding team!

Core team that powers Punarnawa!

Discovering the soul of artistry

Punarnawa is a kaleidoscope of Crafts, Culture & Creativity. Punarnawa in Sanskrit (an ancient language of India) means - that which is restored or renewed.To create success stories in families by providing them with a new lease of life is the power mantra behind the label, Punarnawa.
The USP of the brand lies In reviving the age-old handloom techniques while simultaneously working towards social, economic empowerment of our communities. We believe think global act local, #vocalforlocal.
Punarnawa operates to the highest ethical and sustainable standards, and we continue to prioritise people and environment over profits. We continue to reinvest our earnings into providing resources, training and development of our artisans. As a result, we do not offer any sales or discounts. We create eco friendly clothing with responsible materials and sustainable practices throughout the entire process. Punarnawa is headquartered in Rourkela, Odisha.
Vision statement
We envision an inclusive community where the historically marginalised population is completely self-reliant and enjoys an improved quality of life. Our vision is to enable, empower the underserved and socially disadvantaged groups by providing them training and transforming them into skilled artisans.
Mission statement
True to its name, Punarnawa aims to restore, revitalise some of India’s most treasured handlooms and handicrafts. Our goal is to provide highest quality products while balancing the ethical working conditions, fair wages, and social equality.
Company Ethos
Our key values are self reliance, inclusivity and social responsibility. We see ourselves as a responsible and an ethical organisation with emphasis on fair wages, sustainable practices, preservation & promotion of Indian heritage, culture, equality & diversity.
Executive profiles
Punarnawa is an all women led enterprise with Subrata Pandey as its Founder & Managing Director. Saroj Pandey is the Executive Director. Its powerful & inspiring women lead all the key management, creative and operation segments.